Huawei Introduces Pura 70 Series: Pura 70, Pura 70 Pro, Pura 70 Pro+, Pura 70 Ultra

Huawei Introduces Pura 70 Series: Huawei’s iconic P series is bidding farewell after a 12-year journey, culminating with the P60 as its final installment. Now, a new era begins with the introduction of the Huawei Pura series, signifying purity and beauty in Spanish, pronounced “{PHuawei Introduces Pura 70 Seriesiu Rua.”

The transition to the Huawei Pura marks a significant milestone, reflecting the brand’s commitment to timeless elegance and innovation. Netizens are buzzing about the pronunciation of “Pura,” which mirrors its minimalist translation: beautiful.

Huawei Pura 70 Series Full Specifications


The Pura 70 Ultra and Pro come with a 6.8-inch LTPO OLED screen with a 120Hz refresh rate and a peak brightness of 2,500 nits. The vanilla model has a slightly smaller 6.6-inch display.

Under the hood, the Pura 70 runs on a Kirin 900S1 chip, while the Ultra and Pro models are equipped with Huawei’s latest Kirin 9010 chip. These global models come with EMUI 14.2, instead of HarmonyOS which is onboard the Chinese models.

The Huawei Pura series showcases compelling brand positioning, inspiring users to pursue their passions with determination. With a focus on aesthetic design, unrivalled imaging capabilities, and original style, the Pura series promises to redefine beauty and innovation in the smartphone landscape.

Looking ahead, speculation mounts on how Huawei will name its future releases, with the logical progression suggesting the Pura 70 or Pura 70 series. Hopefully, the upcoming teasers from Huawei will unveil their plans in due time.

Huawei Pura 70 Series Pricing & availability

In the Eurozone, the Pura 70 is priced at €999 and comes in Black or White, offering 12 GB of RAM and 256 GB of storage. The Pura 70 Pro, also available in Black or White with the same memory and storage, is priced at €1,199. The highest-tier model, the Pura 70 Ultra, is priced at €1,499 and comes in Black, Brown, or Green, offering 16 GB of RAM and 512 GB of storage

Huawei Introduces Pura 70 Series

As per a Weibo post by tipster Digital Chat Station, the Pura 70 lineup will include multiple devices, such as the Huawei Pura 70, Pura 70 Pro, Pura 70 Pro+, and Pura 70 Ultra. The Ultra version will be the successor to the Art Edition and is likely to have the same configuration as the Pro+ model. However, it will have a better design. The Pro and Pro+ are mainly going to differ in departments like battery life and photography.

Huawei Pura 70, Pura 70 Pro, Pura 70 Pro+, and Pura 70 Ultra Summary

Meanwhile, Huawei offline stores hint at the P70 series’ involvement in the “Pioneer Plan,” despite awaiting official confirmation. Blind ordering events are said to have started in China, offering enthusiasts a chance to reserve their preferred models hassle-free. There are four models in the series, Pura 70, Pura 70 Pro, Pura 70 Pro+, and Pura 70 Ultra. Of the four, the Pro+ is not available internationally, at least not yet.


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